DETROIT — The Detroit Lions group can be leaning on hip-hop icon Marshall Mathers, higher often called Eminem, for recommendation about their annual Thanksgiving Halftime Present.
On Thursday, the workforce introduced that the famous person and Paul Rosenberg — his longtime supervisor and president of Shady Information — have reached a multiyear partnership via 2027 to seek the advice of on expertise choice and halftime manufacturing of the present. Each are Detroit natives.
“It is an honor for us to workforce up with the Lions and be part of the best custom in Detroit sports activities,” Rosenberg mentioned in an announcement. “We look ahead to placing collectively unforgettable exhibits that includes world-class artists for the followers at Ford Discipline and the tens of hundreds of thousands watching across the nation.”
Detroit has performed in a Thanksgiving recreation since 1934 and has hosted performances by rappers Massive Sean and Jack Harlow in addition to nation music star Shaboozey lately.
The group has additionally employed Jesse Collins Leisure (JCE) to provide the efficiency.
“We're thrilled to be working with Marshall and Paul, who're two of probably the most completed and revered names within the music business, to not point out longtime Lions followers,” Lions president and CEO Rod Wooden mentioned. “Their fame within the enterprise will entice top-tier expertise and assist us solidify this annual efficiency as probably the most anticipated cultural moments on the NFL calendar.”
